Our Clients are
Negotiate
Our Clients say
The Observatory International brought the speed, rigour and – critically - insight needed to fully understand and leverage both the process and financial efficiencies that lie, often hidden, within the agency supplier base."
Chris Tebben, Chief Marketing Officer, Pizza Hut UK
We bring together marketing, procurement and agencies to shape
an efficient and fair relationship.
Fee negotiations are notoriously complicated events. Marketers want the best work, quickly. Procurement and Finance want the best deal. The Agency
wants to make money. And each comes with often deep-rooted preconceptions about the agendas of the others.
The Observatory International's consultants are specialists at mediating these situations – setting the terms of engagement, providing benchmarks, and moving all parties toward a result that gets the relationship working effectively.
- We have extensive, proprietary data and a toolbox of diagnostic approaches to evaluate fees and expectations against industry benchmarks and best practices
- We have a unique Global Compensation/Remuneration Council, led jointly by our London and New York offices, to lead best practice and innovation in this area
- We can help you put in place performance metrics that both minimise your financial exposure and help the agency deliver on their own objectives more effectively
- We have extensive experience as contract consultants – in markets around the world – so you know the paperwork will be well in hand
